December 13, 2011 at 09:35am
WORD FOR THE DAY "efficacy" (n.) "capacity for producing a desired result or effect; effectiveness." Syn. "effectiveness, performance, capability, competence, strength, efficiency." Example: Chris Vasecka improves the efficacy of clients' irrigation systems.
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Chris Vasecka improves efficacy of irrigation systems
Efficiency. Chris Vasecka touts that word frequently. He’s the owner of Use Your Water Right Dot Com, a Clearwater, Minnesota, irrigation company. In a word, Chris tests the efficacy of clients’ irrigation systems through a unique irrigation audit.
“I want to create the most efficient way to irrigate the outdoor landscape for clients,” said Chris during in interview with this writer in April, as he was readying his business for the busy summer season. He’s not changed his tune this winter. I interviewed him recently and found him to be just as passionate about his work.

Currently, Chris is recommending a sit-down with individual homeowners or representatives of homeowners’ associations, even maintenance managers for commercial businesses, including hotels and care centers. He’ll show them how to save money on their water bills, taking a look at their bills for the past five years. Also, he’ll introduce them to a tool unique to his business – the Full Irrigation Audit.
His audit is the product of eight years of development. (Understandably, Chris is pretty proud of it.) The Full Irrigation Audit uses four steps to ascertain the character of the lawn and the opportunities for improvement. Chris begins with soil analysis – loam, clay, sand-based? Each type of soil affects the life cycle of roots. Next, he notes the ratio of sun to shade across the lawn. Geographical location is another consideration. Chris uses a 50-year span of historical data for this step. Finally, he creates a User Profile and report. With all of this information, Chris is able to make a very educated recommendation to the client and set up a 5-Year Plan.
How he approaches each client’s individual needs for his or her lawn is very scientific, thoughtful, and purposeful. Sometimes, he might recommend a whole system, and for another, the client may simply need to replace a few sprinkler nozzles. You never know.
However, ask Chris Vasecka; he knows how to set up an irrigation system with efficacy (efficiency) in mind. Visit his website at www.useyourwaterright.com. (Chris is a member of River City BNI.)
December 20, 2011 at 05:11pm
January 13, 2012 at 08:28am




December 13, 2011 at 04:20pm